Globalization and the increasing ethnic and cultural diversity in and outside the workplace require culturally-aware managers in both domestic and international markets.

The ability of companies and individuals to be effective in this multicultural environment has become a key ingredient for commercial and personal success.

Leaders at all levels need to develop cultural intelligence in order to work effectively with customers and colleagues from other cultures. Understanding the social structures, underlying assumptions that guide people’s behavior and the ability to interpret the different specific norms that individuals encounter when exposed to different cultures is the starting point towards developing cultural intelligence.

Course Description

  • The course helps delegates develop cultural intelligence by comparing and contrasting different cultural value systems that guide behavior, with their own, and exploring the elements of cross-cultural communication.
  • Delegates will gain new perspectives on the way other cultures view business, their role in it and how they work in teams - demonstrating how culture influences business, relationships and work practices.
  • They will understand the tremendous impact that culture has on everything we do, learn how communication differs across cultures and how to apply this to real life situations.


  • Exhibit a high degree of cultural intelligence
  • Demonstrate a sharper understanding of their own culture and how it impacts their behavior in a multicultural setting
  • Understand the impact of cultural and language differences on business performance
  • Interpret behavior, attitudes and communication styles of people from different cultures correctly
  • Characterize the key cultural characteristics of the main countries in the world and the most crucial differences among them
  • Use a repertoire of behavioral skills appropriate for different intercultural situations
  • Exhibit a high degree of effectiveness when working in culturally diverse groups
  • Use a variety of cross-cultural methods and tools to promote constructive 2-way communication, leading to wiser decision-making and management of conflict

Conducting the Seminar

The seminars are conducted online through the Multilingua asynchronous training platform, or at your headquarters during the hours and days that serve the operation of the client.

Customized Training Workshops are created, which concern the Diagnosis of the existing situation and the Configuration-Creation of a laboratory and educational program especially for the requirements of the individual and the company, which is achieved through Field Visits, interviews and Placement Tests.

The seminars are private/individual or group.


Certificate of seminar attendance.

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